Pura MICS: A Guiding Light in the Tobacco Industry - Pura Group

Pura MICS: A Guiding Light in the Tobacco Industry

In the dynamic tobacco industry, Pura MICS stands as a symbol of innovation and excellence. As part of the PURA GROUP, we combine deep expertise in cigarette processing and packaging printing to empower your brand.

We understand how paper quality shapes the smoking experience—burn rate, flavor, and smoothness—so we offer a wide range of cigarette papers tailored to your needs.

Driven by innovation and customer satisfaction, Pura MICS is your partner for elevating brands, enhancing product integrity, and achieving sustainable growth—redefining excellence, one product at a time.

History

MICS: Material Innovation and Cigarette Solutions

Driven by the growing demand for cigarette materials, Rotogravure 3 evolved into MICS (Material Innovation and Cigarette Solution) to focus on printing specialized cigarette materials. Since 2022, in line with the innovative legacy of the late Mr. Jacobus Busono, we reinforce our commitment to providing integrated solutions.

MICS: Material Innovation and Cigarette Solutions - Pura Group History

Core Values

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Vision

Pura MICS aims to be the trusted hub of innovation for the tobacco industry, fostering lasting partnerships through our tailored range of products and services that empower businesses to succeed.

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Mission

Our mission at Pura MICS is to transform the tobacco industry with innovative products and services, from packaging solutions to premium papers and pre-rolled cones, all crafted with unparalleled quality and creativity to meet our clients' diverse needs.

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Values

Excellence Is Our Standard

We hold ourselves to the highest standards, ensuring that every product and service we provide is of unparalleled quality.

Trust Is Our Currency

We build trust through reliability and integrity, striving to be a dependable partner that our clients can always count on.

Innovation Fuels Us

We thrive on innovation, constantly seeking new ways to improve and evolve, driving progress not only for ourselves but for the entire industry.

Your Trusted Partner

In the Evolution of Your Smoking Product

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Facilities

Meeting Room

We offer fully-equipped meeting rooms for presentations with audio visual technology, private rooms for confidential discussions, and comfortable rest areas—including a karaoke room for team bonding or celebrations.

Meeting Room - Pura Group

Proof Print on The Spot

Proof print on the spot is where the customer comes to see the production process. After confirmation on the same day, we immediately start production and send the goods straight to you.

Proof Print on The Spot - Pura Group

Pura Seika Ink

We offer unlimited color options with precise Pantone matching and special-effect inks—glitter, metallic, or UV-reactive. Our in-house ink production ensures faster turnaround.

Pura Seika Ink - Pura Group

Cylinder Division

By producing our own gravure cylinders, we maintain full control over quality. Each cylinder's etched cells precisely hold ink, enabling vibrant, high-resolution prints.

Cylinder Division - Pura Group

Showroom

We have a complete showroom for our products, including items from other units related to cigarette packaging to illustrate how we meet all your material needs.

Showroom - Pura Group

Mini Bar

For those seeking a moment of refreshment, we offer a well-stocked bar. Unwind and relax with a beverage of your choice from invigorating coffees and tea.

Mini Bar - Pura Group

Certification

Halal Indonesia Certificate - Pura Group

Halal Certificate

No. ID004100600156580921

ISO 9001 Quality Management Certificate - Pura Group

ISO 9001 Certificate

No. QSC 00119

SNI Standard National Indonesia Certificate - Pura Group

SNI 3755:2019

Cigarette Forming Paper

Ecovadis Sustainability Rating Certificate - Pura Group

Ecovadis Silver Rating

Sustainability Rating 2024

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